Diversify With A Simple Strategy – ‘Growth By Acquisition’

With a state like Kerala, has anyone wondered how successful an acquisition can be? People have started to put faith in the strategy – 'Growth by Acquisition' as this has led to companies focusing on scalability rather than a negative approach to the market. It is based on the success story of Lulu Group, one of the leading business conglomerates that initially operated as a family business venture.   

The Success Story in Kerala 

  From humble beginnings as an importer of frozen products from the U.S. and Europe, the group has steadily grown into a towering presence in Kerala's business & industrial landscape. The group is engaged in diversified business activities through the acquisition, which expanded recently by acquiring the Great Scotland Yard in London and the Abad Airport Hotel in Cochin. This shows why Corporates need to look closely at the term – 'Mergers & Acquisition.'  

Impact on Kerala’s IT Industry

  Among the myriads of significant acquisitions in the country, Kerala witnessed a successful acquisition, which has turned the tide of the I.T. revolution towards the state. FullContact, an American software company, has acquired Profoundis Labs, a Kochi-based Startup. This marks the first time a U.S.-based company has acquired an I.T. product firm in Kerala.     This boosted Kerala's initial startup industry as another company based in Trivandrum, LeadFerry Technologies, has also garnered interest from two prominent firms in the U.S., one being a Fortune 400 Company and another a successful startup. The road ahead seems to be bright for I.T. companies in Kerala, but what we are stressing here is that 'Acquisition' should be an important part of corporate life going forward!  

The Role of Mergers & Acquisitions Beyond Kerala 

  Does this happen only in Kerala? No. Mergers & Acquisitions have been the bread and butter for many of the leading business firms in India. This leads us to one of the most defining periods in Indian Sports Network. Sony Pictures Network India (SPN) has now announced that it has entered into a definitive agreement to acquire TEN Sports Network from Zee Entertainment Enterprises Limited (ZEE) and its subsidiaries for 385 million U.S. dollars. This acquisition will add South Asia's leading sports network to SPN's existing portfolio of channels, thereby emphasizing the importance of scale by acquiring a leading network and extending its network in the global market.   These successful Mergers & acquisitions have brought about the importance of companies like Match Valley. Having been equipped with the right mix of Corporate Lawyers, Chartered Accountants, Business Brokers, and Experienced Professionals, Match Valley has successfully sauntered into the world of Business Broking, giving corporates various perspectives on how to grow. Watch for this space, where we will talk about how life is for Business Brokers when we are entrusted with reviving Sick Units and drawing interest from Domestic and Foreign Investors.